About Us

I established Smart Pokies with a single purpose: to be an information source for every gambler. We want you to make well-informed choices based on complete and precise information to allow you to plan ahead when you play online. That is why we provide detailed guides and advice on how to select the best online casinos.

With perseverance and tenacity! We make sure that we research the topic thoroughly before putting together an article or a video to provide you with all the information you need.

But we also want to create fun for our community through regular raffles and competitions! We even have our own merchandise store where you can buy fun souvenirs for yourself and your iGaming-loving friends and family!

I'm so delighted to be leading SmartPokies today, and I know it definitely wouldn't have been possible without my talented team and, of course, you!

So, here's the first thing you should know about me: I'm an Aussie, born and bred!

I was born on the 13th of August, 1990, and have received all my education here in Australia. I attended Ashwood High School, and I achieved my Bachelor of Arts and Master's degrees in Creative Writing, Publishing, and Editing at the University of Melbourne.

Of course, I was attracted to this profession when I initially started looking for employment. And the most wonderful thing about it was that I got to wear so many different hats. As a writer, researcher, and SEO expert, I've helped businesses of all shapes and sizes achieve their digital marketing goals and objectives.

I've also generated a tremendous amount of leads, which I think was crucial to the success that Smart Pokies currently enjoys. But how did I first get interested in online gambling? I penned this small article about slot machines for an online casino, and then I just wouldn't quit!

What can I say? The sector was just so thrilling, and the next thing I knew, I already had more than one thousand reviews under my belt for clients from New Zealand, Australia, Canada, and Malta.

The best from SmartPokies is yet to come! I would be thrilled if you could accompany me on my quest to bring this team to the next level and inform and guide even more people who join the world of online casinos. You can join me here:

• Twitter: @HarrisHuxley
• Crunchbase: https://www.crunchbase.com/person/huxley-harris
• Wikidata: https://www.wikidata.org/wiki/Q116969037
• https://scholar.google.com/citations?user=fTdiKlsAAAAJ&hl=en

My experience in both the iGaming and crypto industries started when I was employed to work at Iress as a junior content writer. Though the organisation I was employed by had offered financial services, it gave me the most critical trait that every person in my line of work must possess: discipline.

It's for this reason that working to stringent deadlines, collecting quality research material, and creating high-quality content are essentially second nature to me!

My humble beginnings as a junior content writer paved the way for me to realise my full potential. My experience in the digital marketing arena shaped me into who I am today: an expert. It is what sparked SmartPokies.

December 2020 – Started working on SmartPokies

June 2021 – Created initial mockup of the SmartPokies website

January 2022 – Launched the SmartPokies Facebook page

May 2022 – Launched the SmartPokies website

October 2022 – Major design overhaul for the SmartPokies website

March 2023 – Milestone achieved: 1,000 monthly visitors

September 2024 – Launched New Zealand version

April 2025 – 400+ сasino and pokie reviews were written for you

Under my direction, the whole team works tirelessly behind the scenes to build the name and provide more top-quality content for all of you! Our sole aim is to make SmartPokies the #1 trusted name for casino and iGaming news. An educated society will be better placed to make more informed decisions and play games without excessive losses. That is the direction I see for SmartPokies, and all of you are invited to ride along with me! Buckle up, I hope, because we're not slowing down until we reach the top!

Here at Smart Pokies, we're huge advocates for responsible gambling. That's why every video that we publish serves as a reminder of the pitfalls of online betting. More to the point, we help our readers find access to resources and services that can help them deal with the issue.

Pokies are fun. I know that; that is why I love writing about them so much! But don't let the fun ruin your actual life. If you are in Australia or elsewhere in the world, go for counselling and take measures to keep control of the urge to gamble. With some determination and self-discipline, you will be in a position to break the shackles compelling you to gamble and enjoy it all over again. That is all I want!

Here at SmartPokies, we value transparency and want to be open about how we make money. Our team is made up of experienced online gambling enthusiasts who aim to help players find trusted, reliable casinos for real money gaming.

We use affiliate marketing to fund our work. That means we earn a fixed commission when someone clicks a link on our site and joins a casino. Thanks to this, we’re able to offer all our information free of charge, while keeping it accurate and up to date.

While we do need to make money as a business, we don’t just promote the casinos that offer the highest commission. We’re committed to recommending only those sites that are safe, secure, and actually worth joining - ones we would play at ourselves.

Our goal is to build a long-term relationship with our readers based on trust. If a casino fails our internal checks, we won’t list it - no matter the commission. And if you ever need help or have questions, don’t hesitate to reach out. We’ll sort it out quickly.